Custom SEO Tuition Header (H1, 70ch)

NOTE: Page’s H1 will appear above the sub-navigation.

NOTE: Not all pages may be needed depending on the SEO/UX Strategy for the project.

Online [Degree Name] Estimated Tuition (H2)

Introduction to the program tuition costs being presented on this page. If there are any cost savings to the program (i.e., scholarships, tuition discounts, etc.), or if the tuition rate is a value prop for this program, please elaborate on those tuition benefits; and, if applicable, the competitiveness of the program compared to other programs in the market. Stress that we understand pursuing a degree can be a large financial undertaking, but the long-term ROI is invaluable.

This section should be 1-2 paragraphs long. No max characters.

NOTE: For site consistency, keep left column topics the same when possible. You may also include any reusable copy that may appear on all programmatic tuition pages. Ex: Other costs row.

Cost per Credit Hour	$XXX
Total Number of Credit Hours	XX
Total Estimated Tuition	$XX,XXX
[Optional] Additional Fees	$XXX
Other Costs to Budget For	[RB?] The estimated tuition cost does not include factors like textbooks or other expenses.

[RB] Tuition & Aid CTA Header (H2)

Reusable content. Only write on partner launch. Summarize discounts and other important factors.

This section should be between 3-4 sentences.

Tuition Details

NOTE: Button above is standard and links to brand-level tuition and aid page.

[RB] Request More Information

Complete this form to receive information about coursework, admissions, tuition, and more.

Sources and Disclaimer

One source number per reference; e.g., if footnote 1 and 5 use cite the same source, just use “1” for both references.
Full URL should be used (i.e.https://administrationjobs.com/career-advice/public-administration-careers/ vs https://administrationjobs.com/) and hyperlinked to open in a new window.
Style: Follow the partner’s style guide for source formatting.
If the style guide does not dictate a format, use this format/AP guidelines: [Organization]. “[Title].” Retrieved [Month] [Day], [Year], from [URL].

*Disclaimer content (if needed) should be placed at the bottom of the page per UX best practices.

[Internal Information] Additional Page Needs

Content Team

RB content: Refer to Reusable Content page for copy needs (for new site launches only)
Page Content (Word doc)

SEO Team

Keywords (for Copy Team)
URL (if different from standard URL)
Meta Title and Description

IMM Team

Freya Info (only needs to be provided once since all programs will be used across the microsite)
- RFI List (with Salesforce Links to each program)