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tUX Microsite Homepage 08.2024

NOTE: Not all pages may be needed depending on the SEO/UX Strategy for the project.

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[Partner Name] (H1, 70ch)

This section highlighting brand differentiators and an indication of online learning advantages. 200 ch.

Explore Our Programs

NOTE: Button above is standard and links to the Brand Program Finder page.

Online Programs Header (H2)

1-2 sentences highlighting online programs learning advantages.

NOTE: Please select the tab below that correlates to the program display option determined by UX/SEO and create content based off that option’s layout. Additional details around homepage program display can be found in “tUX Site Strategy” section.

Brand Pages

LTO-Standard Program Pages

One sentence introduction of the program.

Do not exceed 150 ch.

[Optional] X (Specializations/ Concentrations/ Tracks/Majors Available

Trad/LTO-Expanded Program Pages

One sentence introduction of the program.

Do not exceed 150 ch.

[Optional] X (Specializations/ Concentrations/ Tracks/Majors Available

tUX Landing Page Templates

[Field or Level of Study Name] (H3)

150 ch description.

Explore [FOS/LOS Name]

[Field or Level of Study Name] (H3)

150 ch description.

Explore [FOS/LOS Name]

[Field or Level of Study Name] (H3)

150 ch description.

Explore [FOS/LOS Name]
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[Field or Level of Study Name] (H3)

150 ch description.

Explore [FOS/LOS Name]
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[Field or Level of Study Name] (H3)

150 ch description.

Explore [FOS/LOS Name]
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[Field or Level of Study Name] (H3)

150 ch description.

Explore [FOS/LOS Name]

At-a-Glance Header (H2)

No. ##

Number based fact

$###

Number based fact

##%

Max of 3 facts

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Why [Partner Name] (H2)

This section highlights why this school is the best choice for online learning – pull out and highlight the school’s primary value props and brand differentiators.

This section should not exceed 500 ch.

About [Partner Abbrev.]

NOTE: Button above is standard and links to Brand About page.

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“[Optional] The quote/testimonial should ideally highlight the online learning experience, outcomes of the program/brand, and/or value props of the program/brand. This should be around 350 ch.”

– [First][Last], [Program Name] ,Class of [YYYY]

Online Learning Header (H2)

Online Student Experience copy.

This section should not exceed 300 ch.

Discover [Partner Abbrev.] Online

NOTE: Button above is standard and links to Brand OSE page.

Frequently Asked Questions

Explore our FAQ page to find answers to questions you may have about the online programs.

NOTE: FAQ column may be excluded if strategy does not call for the FAQ Hub. FAQ CTA is standard so no wording will need to be provided.

Sources and Disclaimer

  1. One source number per reference; e.g., if footnote 1 and 5 use cite the same source, just use “1” for both references.
  2. Full URL should be used (i.e.https://administrationjobs.com/career-advice/public-administration-careers/ vs https://administrationjobs.com/) and hyperlinked to open in a new window.
  3. Style: Follow the partner’s style guide for source formatting.
  4. If the style guide does not dictate a format, use this format: [Organization]. “[Title].” Retrieved [Month] [Day], [Year], from [URL].

*Disclaimer content (if needed) should be placed at the bottom of the page per UX best practices.

[Internal Information] Additional Page Needs

Content Team

  1. RB content: Refer to Reusable Content page for copy needs (for new site launches only
  2. Page Content (Word doc)

SEO Team

  1. Keywords (for Copy Team)
  2. URL (if different from standard URL)
  3. Meta Title and Description

Design Team

  1. Image(s)