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DXP Admissions Hub – Content Gap Needs

NOTE: Not all pages may be needed depending on the SEO/UX Strategy for the project.

Placeholder image alt text

Admissions Hub Header (H1, 70ch)

Value Prop Blurb

Admissions Intro, Benefit-focused Header (H2)

General intro copy about starting the online application process, and the various paths towards obtaining a degree at the university. Highlight how easy the process is, and encourage prospective students to speak with an enrollment counselor if they have questions.

This section should be between 1-2 paragraphs.

Admission Value Props

This section should be min of 3 or max of 4.

Admission Value Prop 1

Value Prop Description

Admission Value Prop 2

Value Prop Description

Admission Value Prop 3

Value Prop Description

Admission Value Prop 4

Value Prop Description

How to Apply

NOTE: Minimum of 3 steps should be listed. May also appear as accordion cards, depending on length of content.

[Application Process Step]

Description of step.

Depending on the step/content, the card can include a CTA.

[Application Process Step]

Description of step.

Depending on the step/content, the card can include a CTA.

[Application Process Step]

Description of step.

Depending on the step/content, the card can include a CTA.

[Application Process Step]

Description of step.

Depending on the step/content, the card can include a CTA. Please include a final step for students to call for questions/help and include a phone # to call within the last step accordion.

Key Admissions Dates

This section provides context about application deadlines, start dates, and any other important academic calendar dates students need to be aware of that relate to the admissions process.

This section should be between 1-3 sentences.

Option 1: Smaller portfolio

Program NameApplication DeadlineStart Date
[Program Name] – hyperlinked to admission requirements section on programmatic pageMM/DD/YY – data pulled in from PDMMM/DD/YY – data pulled in from PDM
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY

Option 2: Larger portfolio (accordions or broken up by headers)

Program NameApplication DeadlineStart Date
[Program Name] – hyperlinked to admission requirements section on programmatic pageMM/DD/YY – data pulled in from PDMMM/DD/YY – data pulled in from PDM
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY
Program NameApplication DeadlineStart Date
[Program Name] – hyperlinked to admission requirements section on programmatic pageMM/DD/YY – data pulled in from PDMMM/DD/YY – data pulled in from PDM
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY

[Degree Level]

Program NameApplication DeadlineStart Date
[Program Name] – hyperlinked to admission requirements section on programmatic pageMM/DD/YY – data pulled in from PDMMM/DD/YY – data pulled in from PDM
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY

[Degree Level]

Program NameApplication DeadlineStart Date
[Program Name] – hyperlinked to admission requirements section on programmatic pageMM/DD/YY – data pulled in from PDMMM/DD/YY – data pulled in from PDM
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY
[Program Name] MM/DD/YYMM/DD/YY

[RB] Request More Information

Complete this form to receive information about coursework, admissions, tuition, and more.

Sources and Disclaimer

  1. One source number per reference; e.g., if footnote 1 and 5 use cite the same source, just use “1” for both references.
  2. Full URL should be used (i.e.https://administrationjobs.com/career-advice/public-administration-careers/ vs https://administrationjobs.com/) and hyperlinked to open in a new window.
  3. Style: Follow the partner’s style guide for source formatting.
  4. If the style guide does not dictate a format, use this format/AP guidelines: [Organization]. “[Title].” Retrieved [Month] [Day], [Year], from [URL].

*Disclaimer content (if needed) should be placed at the bottom of the page per UX best practices.

[Internal Information] Additional Page Needs

Content Team

  1. RB content: Refer to Reusable Content page for copy needs (for new site launches only
  2. Page Content (Word doc)
  3. Brand FAQs: Refer to Brand FAQ page for copy need (only for strategies using FAQs)

SEO Team

  1. Keywords (for Copy Team)
  2. URL (if different from standard URL)
  3. Meta Title and Description
  4. Which 6 FAQs should appear on the overview, if standard FAQs displayed on this demo page are not used (only for strategies using FAQs)

IMM Team

  1. Freya Info (only needs to be provided once since all programs will be used across the microsite)
    • RFI List (with Salesforce Links to each program) 

Design Team

  1. Image(s)