tUX LP Healthcare Partnership 09.2025
NOTE: All hyperlinks, email addresses, and/or phone numbers on LPs (aside from the TY page), must be approved by the Growth Marketing team before implementing.
NOTE: Approved hyperlinks, email addresses, and/or phone numbers will be hidden from AF LPs unless the link is required for compliance. Otherwise, AF LPs will be the same aside from the additional “Highest Level of Education” RFI Field.
NOTE: Landing Page Header will display differently than the tUX Demo Site Header. Please refer to tUX Site Strategy for more details.
About Available Programs, Descriptive-focused Header (H1)
Value Prop/Fact 1 (45ch)
Value Prop/Fact 2 (45ch)
Value Prop/Fact 3 (45ch)
Value Prop/Fact 4 (45ch)
NOTE: Example facts include number of programs, modality, employee benefits.
[RB] Request More Information
Complete this form to receive information about coursework, admissions, tuition, and more.
Overview, Partnership-personalized Header (H2, 75ch)
Share any employee benefits like discounts and/or support and explain the partnership. Give a brief overview of the programs, their collective value props, and what employees stand to gain from enrolling.
Please defer to the partner copy style guidelines for casual/secondary form of address of the university.
Co-branded logo
The content should not exceed 500 ch.
- One impressive value prop or school fact. Ex: 10% tuition discount
- One impressive value prop or school fact. Ex: No application fee
- One impressive value prop or school fact. Ex: Student support services
- [Optional] One impressive value prop or school fact. Ex: [Employer] tuition support available
- Max of 5 facts tailer to partnership employees. The total content in this section should not exceed 500 ch
“[Optional] The quote/testimonial should ideally highlight the online learning experience, outcomes of the program/brand, and/or value props of the program/brand. This should be around 350 ch.”
–[First][Last], [Program Name] ,Class of [YYYY]
Prelicensure Programs Intro, Informative Header (H2, 75ch)
Brief content (2-3 sentences) that introduces the suite of programs that will be featured below. Include value props about the brand and the convenient, online format (if applicable). Only include available prelicensure programs in this section.
Content should not exceed 175 ch.
NOTE: Please set the tab below that correlates to the program display option that meets your need for your LP and create content based off that option’s layout.
Program Display for 1-6 programs
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
Program Display for 7-9 programs
NOTE: If using tabs, do NOT exceed 3 tabs. Based on useability study learns, more than 3 tabs provides a poor mobile user experience.
Tab 1: Degree Level 1
[Program or Program Specialization Name] (H4)
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
[Program or Program Specialization Name] (H4)
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
[Program or Program Specialization Name] (H4)
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
Tab 1: Degree Level 2
[Program or Program Specialization Name] (H4)
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
[Program or Program Specialization Name] (H4)
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
[Program or Program Specialization Name] (H4)
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
[Program or Program Specialization Name] (H4)
Modality: ABC | Credit Hours: XX | Duration: XX months/semesters/years
The program description is a 1-2 sentence overview of the program, and specializations/curriculum topics. If there are no specializations or compelling curriculum info, use a significant value prop –accreditation, degree is highly ranked, degree qualifies you for certification, etc. The description should not exceed 150 characters.
NOTE: all specializations should get their own program card if listed in the RFI.
Program Display for 10+ programs
NOTE: If using tabs, do NOT exceed 3 tabs. Based on useability study learns, more than 3 tabs provides a poor mobile user experience.
Tab 1: Degree Level 1
Please provide 1-3 sentences as context about the level of study and breadth of programs offered in each area of study.
[Field of Study Name 1] (H4)
Please provide 2-3 sentences about the field of study and breadth of programs offered within that field. Then list the programs in bullets that fall within that field of study and the corresponding degree level.
NOTE: If program has specializations that need to be listed, the specialization name listing should correspond with how the specialization appears in the RFI.
- Program 1
- Program 2
- Program 2: Specialization 1
- Program 2: Specialization 2
- Program 3
[Field of Study Name 2] (H4)
Please provide 2-3 sentences about the field of study and breadth of programs offered within that field. Then list the programs in bullets that fall within that field of study and the corresponding degree level.
NOTE: If program has specializations that need to be listed, the specialization name listing should correspond with how the specialization appears in the RFI.
- Program 1
- Program 2
- Program 2: Specialization 1
- Program 2: Specialization 2
- Program 3
[Field of Study Name 3] (H4)
Please provide 2-3 sentences about the field of study and breadth of programs offered within that field. Then list the programs in bullets that fall within that field of study and the corresponding degree level.
NOTE: If program has specializations that need to be listed, the specialization name listing should correspond with how the specialization appears in the RFI.
- Program 1
- Program 2
- Program 2: Specialization 1
- Program 2: Specialization 2
- Program 3
Tab 1: Degree Level 2
Please provide 1-3 sentences as context about the level of study and breadth of programs offered in each area of study.
[Field of Study Name 1] (H4)
Please provide 2-3 sentences about the field of study and breadth of programs offered within that field. Then list the programs in bullets that fall within that field of study and the corresponding degree level.
NOTE: If program has specializations that need to be listed, the specialization name listing should correspond with how the specialization appears in the RFI.
- Program 1
- Program 2
- Program 2: Specialization 1
- Program 2: Specialization 2
- Program 3
[Field of Study Name 2] (H4)
Please provide 2-3 sentences about the field of study and breadth of programs offered within that field. Then list the programs in bullets that fall within that field of study and the corresponding degree level.
NOTE: If program has specializations that need to be listed, the specialization name listing should correspond with how the specialization appears in the RFI.
- Program 1
- Program 2
- Program 2: Specialization 1
- Program 2: Specialization 2
- Program 3
[Field of Study Name 3] (H4)
Please provide 2-3 sentences about the field of study and breadth of programs offered within that field. Then list the programs in bullets that fall within that field of study and the corresponding degree level.
NOTE: If program has specializations that need to be listed, the specialization name listing should correspond with how the specialization appears in the RFI.
- Program 1
- Program 2
- Program 2: Specialization 1
- Program 2: Specialization 2
- Program 3
Learning Environment Section (H2)
Please introduce the program curriculum, hands-on experience, and learning environment, encouraging users to explore each tab.
This section should be between 1-2 sentences.
Ex: Online Coursework
Online Coursework, Benefit-focused Header (H4)
Give an overview of the online coursework a student will complete in the program. Highlight the flexibility of doing the coursework online. Include link to courses page. Include callout about Pre-Nursing program.
This section should be around 250 ch.
Ex: Skills Lab & Simulations
Skills Lab & Simulations, Benefit-focused Header (H4)
Explain the skills lab component of the program. Explain the value of the hands-on experiences and simulations supervised by experts. Include link to courses page.
This section should be around 250 ch.
Ex: Clinicals
Clinicals, Benefit-focused Header (H4)
This is a good place to highlight healthcare partners (if possible) and the importance of completing real-world experience during your education. Include link to courses page.
This section should be around 250 ch.
“[Optional] The quote/testimonial should ideally highlight the value of the partnership and what it offers employees. This should be around 350 ch.”
–[First][Last], [title]
About Non-Prelicensure Programs Offered (H2, 75ch)
- Program name
- Program name
- Program name
- No limit. Program name
About Non-Prelicensure Programs Offered (H2, 75ch)
- Program name
- Program name
- Program name
- No limit. Program name
About College (H2, 75ch)
This section should provide a high-level overview of the institution’s mission themes around the quality of education it provides to students, curriculum themes that may be threaded throughout the portfolio/program structure, and the benefits and values of online learning. Aspects to highlight in this section include but are not limited to dedicated and distinguished faculty, flexibility and convenience of online learning modality, school-specific info (special software, portal, etc.), supportive learning environment/community, etc. Bullets can be accommodated within this section; feel free to use them.
This content should be between 1-2 paragraphs and should not exceed 300 ch.
About the Partnership (H2, 75ch)
Another opportunity to outline the benefits of the partnership for prospective students. Bullets can be accommodated within this section; feel free to use them.
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This content should be between 1-2 paragraphs and should not exceed 300 ch.
[RB] Request More Information
Request InfoSources and Disclaimer
- One source number per reference; e.g., if footnote 1 and 5 use cite the same source, just use “1” for both references.
- Only root domain should be used (i.e. https://administrationjobs.com/ vs. https://administrationjobs.com/career-advice/public-administration-careers/).
- Style: Follow the partner’s style guide for source formatting.
- If the style guide does not dictate a format, use this format: [Organization]. “[Title].” Retrieved [Month] [Day], [Year], from [URL].
*Disclaimer content (if needed) should be placed at the bottom of the page per UX best practices.
[Internal Information] Additional Page Needs
Content Team
- RB content: Refer to Reusable Content page for copy needs (for new site launches only)
- Page Content (Word doc)
Growth Marketing/AF and PMM Teams
- Freya Info (only needs to be provided once since all programs will be used across the microsite)
- RFI List (with Salesforce Links to each program)
- Accreditation logos/badges (if applicable)
Design Team
- Image(s)