Reusable Content - tUX Demo Site

Reusable Content Block (RB) Guidelines

The following blocks represent reusable content blocks (RBs) across the different types of tUX microsite page templates.

Content Team Direction

Please view the tabs to read the content block descriptions for how to write the reusable content for these sections. These blocks only need to be written once. CAT will place content during upload.

Breaking the Blocks

If a RB needs to be broken for any reason, please reach out to UX Content Strategy for direction, and make a note for both the assigned editor and CAT within the content creation document being used for review and upload. Connect with CAT to verify if content or section is a RB as needed.

Content Block Placement

The placement of where these RBs will appear within a template is denoted by “[RB]” in the section header of the templates.

NOTE: Content Team, be sure to follow brand guidelines and use appropriate spelling, language, and date format needed for International partners.

NOTE: Below is the standard RFI copy. No changes should be needed unless there is a nomenclature change or need to remove the Oxford Comma.

[RB] Request more information

Complete the form below for detailed course information and to be contacted by phone and email.

Visual Examples

Multi-Page: RFI Copy (Right Side)

Multi-Page: RFI Copy (Full Block)

Brand Pages RBs

The following RBs are featured in various sections of the brand templates. Please follow the directions for content creation and visual references provided within each tab.

Return to Jumplinks

Fees & funding (Brand)

NOTE: RB appears on brand admissions page.

Micro: Brand: Fees & Support CTA

[RB] Fees & support

Reusable content. Only write on partner launch. If financial aid opportunities are unique for this program (ex. scholarships, tuition discounts, etc.), please follow the notes below to create net-new content. Summarize available financial aid offerings. Acknowledge the student’s immense financial decision and point to financial aid options, such as scholarships, grants, etc. If scholarships are available, please provide details within this content block. Feel free to add a subhead for “Scholarships Available/Details” if needed to highlight this information.

This section should not exceed 500 characters.

Fee & support details

NOTE: Button above is standard and links to brand-level tuition and aid page.

Visual Example

FAQs

Micro: Brand: FAQs Intro (Copy)

NOTE: If FAQs are part of the site strategy (determined by SEO), this RB will be included and have the same wording, but in UK spelling, where applicable.

[RB] Frequently Asked Questions

Explore our FAQ page to find answers to questions you may have about the online programs.

NOTE: Wording above is standard.