tUX LP International (UK) Single Program 03.2026
NOTE: All hyperlinks, email addresses, and/or phone numbers on LPs (aside from the TY page), must be approved by the Growth Marketing team before implementing.
NOTE: Approved hyperlinks, email addresses, and/or phone numbers will be hidden from AF LPs unless the link is required for compliance. Otherwise, AF LPs will be the same aside from the additional “Highest Level of Education” RFI Field.
NOTE: Landing Page Header will display differently than the tUX Demo Site Header. Please refer to tUX Site Strategy for more details.
Online [Program Name] (H1)
CONTENT TEAM NOTE: Please use appropriate spelling, language and date format used for UK partners.
[Optional] Value prop statement about the program (60ch)
NOTE: Apply by/Start Class can be a RB
- Apply By: MM/DD/YY
- Start Class: MM/DD/YY
This is the program overview section where you will introduce degree program, college, field/industry/vertical; featured graduate school (if applicable); begin to tell a compelling, student-centered story selling the benefits of pursuing this degree at [X] university. Please briefly overview the program, its value props, weekly time commitment, and what students will gain through the coursework/program experience.
Please defer to the partner copy style guidelines for casual/secondary form of address of the university. The subtitle that lives above the overview section is optional. The 2 facts below are required and should always feature modality and duration. DO NOT exceed 2 facts.
The content should not exceed 650 ch.
Program Modality
Program Duration
[RB] Request More Information
Complete this form to receive information about coursework, admissions, tuition, and more.
NOTE: Ensure that the phone number in the RFI defaults to the partner’s country.
Program Curriculum, Benefit-focused Header (H2, 65ch)
The curriculum overview should provide a high-level introduction to the courses, curriculum structure/theme, and value props of the program. Focus on popular courses, skills learned, technologies taught, faculty, etc.
Do not exceed 250 ch.
Benefit-focused header (H3)
Write copy that highlights the ability to study around individual schedules, emphasizing convenience, and control over pace without referencing specific formats or timelines.
“[Optional] The quote/testimonial should ideally highlight the online learning experience, outcomes of the program/brand, and/or value props of the program/brand. This should be around 350 ch.”
–[First][Last], [Program Name] ,Class of [YYYY]
Career Outlook, Outcome-focused Header (H2, 65ch)
This is the career outlook overview section. This content should provide industry insights and career stats relative to the program and its field of study. Include mention of program outcomes/skills obtained that will equip students for the workforce. Please feature 2 to 4 career titles/industry stats in the cards below.
This content should not exceed 300 ch.
Top Careers/Industry, Outcome-focused Header (H3, 65ch)
Job Title/Industry Stat ($)###,###/(%) per year1
Job Title/Industry Stat ($)###,###/(%) per year2
[Optional] Job Title/Industry Stat ($)###,###/(%) per year3
[Optional] Job Title/Industry Stat ($)###,###/(%) per year4
Entry Criteria, (H2)
Provide a clear, high-level overview of admission requirements, as well as language criteria, using simple language that avoids overly specific or program-dependent details. Emphasize accessibility and any flexible pathways without listing exhaustive criteria.
This content should not exceed 750 ch.
Fees & Funding, (H2)
Write an overview for tuition costs. Highlight flexibility in payment options and any potential financial support (scholarships and discounts) in a general, non-specific way.
This content should not exceed 350 ch.
[RB] General Faculty Header (H2)
Brief introductory paragraph of 2-3 sentences. Use bullets when able to increase quick read and scannability.
- Active practitioners connected to the industry and where it’s going
- All faculty doctorally prepared
- Their real-world experience brought into the classroom
- Low student ratios, more individualized instruction
- Mentorship and support throughout the program
- No limit to items listed, but should be generic to apply to all programs
NOTE: Although content provided will be the same, below shows the possible display options. A max of 2 faculty members will be spotlight on the overview page(s).
Name, Title, Program
Faculty Spotlight: Name
Brief introduction (2 sentences)
Credentials
- Credential
- Credential
Awards
- Award
- Award
Publications/Research
- Work
- Work
Faculty Spotlight: Name
Brief introduction (2 sentences)
Credentials
- Credential
- Credential
Awards
- Award
- Award
Publications/Research
- Work
- Work
Name, Title, Program
Ranking & Accreditation Call-Out (flexible heading), H2 Header
Provides a space to highlight the institution’s awards, recognition, rankings, admission/retention/graduation stats for the school.
- Please use bullets to list any accolades or stats
- Please use bullets to list any accolades or stats
This space can also be used to further expand upon any other brand-specific value props mentioned in the overview or fast facts section of the page.
Do not exceed 350 ch.
NOTE: Badge slider is optional.
[RB] About the School Header (H2, 75ch)
This is a reusable content block that gives a brief overview of the school, and the brand-level value props of the institution. Highlights to hit include the school values, mission, accolades, and any additional brand messaging that should be included. This block will be featured on all program, vertical and suite landing pages. This block will NOT be used on the brand LP.
The content in this block should not exceed 500 ch.
[RB] Online Learning Experience Header (H2, 60ch)
This is a reusable content block that should briefly highlight the benefits and values of learning online, including statistics, school-specific info (special software, portal, etc.), and general info (student support, career services, etc.). This block will be featured on all landing pages.
The content in this block should not exceed 375 ch.
Sources and Disclaimer
- One source number per reference; e.g., if footnote 1 and 5 use cite the same source, just use “1” for both references.
- Only root domain should be used (i.e. https://administrationjobs.com/ vs. https://administrationjobs.com/career-advice/public-administration-careers/).
- Style: Follow the partner’s style guide for source formatting.
- If the style guide does not dictate a format, use this format: [Organization]. “[Title].” Retrieved [Month] [Day], [Year], from [URL].
*Disclaimer content (if needed) should be placed at the bottom of the page per UX best practices.