tUX LP International (UK) Single Program 04.2026
NOTE: Content Team, be sure to follow brand guidelines and use appropriate spelling, language, and date format needed for UK partners.
NOTE: All hyperlinks, email addresses, and/or phone numbers on LPs (aside from the TY page), must be approved by the Growth Marketing team before implementing.
NOTE: Approved hyperlinks, email addresses, and/or phone numbers will be hidden from AF LPs unless the link is required for compliance. Otherwise, AF LPs will be the same aside from the additional “Highest Level of Education” RFI Field.
NOTE: Landing Page Header will display differently than the tUX Demo Site Header. Please refer to tUX Site Strategy for more details.
Online [Programme Name] (H1)
[Optional] Value prop statement about the program (60ch)
Apply By: dd month, yyyy
Start: dd month, yyyy
This is the programme overview section where you will introduce degree programme, college, field/industry/vertical; featured graduate school (if applicable); begin to tell a compelling, student-centered story selling the benefits of pursuing this degree at [X] university. Please briefly overview the programme, its value props, weekly time commitment, and what students will gain through the coursework/programme experience.
Please defer to the partner copy style guidelines for casual/secondary form of address of the university. The subtitle that lives above the overview section is optional. The 2 facts below are required and should always feature modality and duration. DO NOT exceed 2 facts.
The content should not exceed 650 ch.
Programme Modality
Programme Duration
[RB] Request more information
Complete the form below for detailed [programme] and pricing information and to be contacted by phone and email.
NOTE: The phone number and county fields in the RFI will default to the partner’s country.
Program curriculum, benefit-focused header (H2, 65ch)
The curriculum overview should provide a high-level introduction to the courses, curriculum structure/theme, and value props of the program. Focus on popular courses, skills learned, technologies taught, faculty, etc.
Do not exceed 250 ch.
Benefit-focused header (H3)
Write copy that highlights the ability to study around individual schedules, emphasizing convenience, and control over pace without referencing specific formats or timelines.
“[Optional] The quote/testimonial should ideally highlight the online learning experience, outcomes of the program/brand, and/or value props of the program/brand. 350 ch. max is recommended for this content.”
–[First][Last], [Program Name] ,Class of [YYYY]
Career outlook, outcome-focused header (H2, 65ch)
This is the career outlook overview section. This content should provide industry insights and career stats relative to the programme and its field of study. Include mention of program outcomes/skills obtained that will equip students for the workforce. Please feature 2 to 4 career titles/industry stats in the cards below.
This content should not exceed 300 ch.
Top careers/industry, outcome-focused header (H3, 65ch)
NOTE: Industry stats are more compelling than salary/job titles.
Job Title/Industry Stat ($/£)###,###/(%) per year1
Job Title/Industry Stat ($/£)###,###/(%) per year2
[Optional] Job Title/Industry Stat ($/£)###,###/(%) per year3
[Optional] Job Title/Industry Stat ($/£)###,###/(%) per year4
Entry criteria (H2)
Provide a clear, high-level overview of admission requirements, as well as language criteria, using simple language that avoids overly specific or programme-dependent details. Emphasize accessibility and any flexible pathways without listing exhaustive criteria.
This content should not exceed 750 ch.
| Degree and minimum GPA | Describe requirements for degree and GPA |
|---|---|
| Transcripts | Explain that official transcripts are needed |
| Transfer credits | Note whether the program accepts transfer credits or not. If yes, include the max number of transfer credits accepted |
| [Optional] Official [test] score(s) | Please place official test scores into this line if applicable, info on SAT/ACT, GMAT/GRE, etc. If test scores not required, please specify |
| [Optional] Additional requirements | Please list any other programme requirements and/or wavier eligibility available |
Fees & funding
Write an overview for tuition costs. Highlight flexibility in payment options and any potential financial support in a general, non-specific way. Include fee statement disclaimer.
*Programme fees are reviewed annually and are subject to change each academic year. The fees listed above are for the academic year [20XX-XX].
This content should not exceed 350 ch.
[RB] General Faculty Header (H2)
Brief introductory paragraph of 2-3 sentences. Use bullets when able to increase quick read and scannability.
- Active practitioners connected to the industry and where it’s going
- All faculty doctorally prepared
- Their real-world experience brought into the classroom
- Low student ratios, more individualized instruction
- Mentorship and support throughout the program
- No limit to items listed, but should be generic to apply to all programs
NOTE: [Optional] Faculty Spotlights below. If more than one, will be placed in slider. Max of 2.
Name, Title, Program
[Optional] Faculty spotlight: [Name]
Brief introduction (2 sentences)
Name, Title, Program
[Optional] Faculty spotlight: [Name]
Brief introduction (2 sentences)
Ranking & accreditation call-out header (H2)
Provides a space to highlight program-specific rankings, graduation rates, or recognition. Brand-level can be used if program-specifics are not available.
- Please use bullets to list any accolades or stats
- Please use bullets to list any accolades or stats
This space can also be used to further expand upon any other brand-specific value props mentioned in the overview or fast facts section of the page.
Do not exceed 350 ch.
[Optional] We have the option to feature accreditation badges below this content. Please include any accreditations you’d like to feature within the content creation document.
Optional
[RB] About the University Header (H2, 75ch)
This is a reusable content block that gives a brief overview of the university, and the brand-level value props of the institution. Highlights to hit include the university values, mission, accolades, and any additional brand messaging that should be included. This block will be featured on all program, vertical and suite landing pages. This block will NOT be used on the brand LP.
The content in this block should be a minimum of 375 ch. and a maximum of 500 ch.
[RB] Online Learning Experience Header (H2, 75ch)
This is a reusable content block that should briefly highlight the benefits and values of learning online, including statistics, school-specific info (special software, portal, etc.), and general info (student support, career services, etc.). This block will be featured on all landing pages.
The content in this block should be a minimum of 375 ch. and a maximum of 500 ch.
Sources and Disclaimer
- One source number per reference; e.g., if footnote 1 and 5 use cite the same source, just use “1” for both references.
- Only root domain should be used (i.e. https://administrationjobs.com/ vs. https://administrationjobs.com/career-advice/public-administration-careers/).
- Style: Follow the partner’s style guide for source formatting.
- If the style guide does not dictate a format, use this format/AP guidelines: [Organization]. “[Title].” Retrieved [Month] [Day], [Year], from [URL].
*Disclaimer content (if needed) should be placed at the bottom of the page per UX best practices.
[Internal Information] Additional Page Needs
Content Team
- RB content: Refer to Reusable Content page for copy needs (for new site launches only)
- Page Content (Word doc)
Growth Marketing/AF and IMM Teams
- Freya Info (only needs to be provided once since all programs will be used across the microsite)
- RFI List (with Salesforce Links to each program)
- Accreditation logos/badges (if applicable)
Design Team
- Image(s)